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The most valuable insights from the world of 2D art, 3D modeling, and animation

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Next-gen Marketing Technologies Entering the Industry

These days 3D technologies have found practical application in advertising and marketing. The main objectives of advertising is to inform consumers about products and services and create demand for the products (coming on stream) pursuing a goal of direct or indirect profit.

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Add the third dimention to the Digital Architectural Visualization

At all times architects needed to have good imagination and skills for architectural drawing to create spectacular architectural ensembles. Advanced technologies have eased a task for architects and gave a unique opportunity to use 3D modeling software for creating 3D models of architectural projects.

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Role of Designer and Other Team Members in Game Development

The development of video games and similar applications (simulators, interactive presentations) has a long story. This process is constantly being rethought, renewed and improved to raise the developers’ productivity. Game development has much to do with the development of products for a broadcast/cinema sector.

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How to Light a 3D Scene. Overview of Lighting Techniques

For most of us lighting is something usual, something we do not pay must attention to. It repeats day after day, the sun rises and goes down; we switch the lights on and off and take it for granted. 90% of our experience with light is absolutely passive. In 3D industry lighting is an essential aspect!

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The Role of 3D Designer in Visualizing Architectural Objects

Why do we choose 3D to visualize architectural objects? Because 3D is clarity, speed and efficiency! When planning design of a building, you can clearly imagine the ergonomics of the future object and see its advantages and disadvantages.

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Textures and Bump Maps for Realistic Raised Surfaces

Texturing is a method in 3D modeling for adding colors, textures, details to the shape or surface. It is called texture mapping and allows to possess a high level of details of an object. The color entirety of an object often depends on the mapping. Let's learn how to create a realistic texture using maps.

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3D Models and Their Primary Characteristics

In these days 3D modeling reaches its mainstream popularity. It is wildly used in both gaming and movie environment as well as in science and engineering sectors. So what is 3D modeling? In simple phrases, 3D modeling is a creation of fully rendering three-dimensional objects or scenes.

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Polygonal 3D Modeling Techniques

Polygonal modeling is the first type of three-dimensional modeling that appeared in those days, when the X, Y and Z-axes coordinates had to be manually entered from the keyboard to define the position of points in a three-dimensional space. This type of 3D modeling is the most common form of 3D models.

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