3D model can be a great multifunctional tool helping manufacturers and designers first design, then create and finally market and sell their products.
Showcasing a product in 3D is the best alternative for spectacular presentation of a new product design or idea to other company members or potential customers. It allows quick changes in case when new ideas cross the mind and require minor or even major alterations.
In addition, 3D modeling expands opportunities for the product’s marketing campaign, because 3D models can be animated to show all abilities and features of a product, or even can be used in interactive applications allowing potential customers to interact with product model, rotate it, or even disassemble and reassemble. Moreover, information stored in a 3D model can be used to automate almost any manufacturing process.
Often 3D models are used to create a product prototype to evaluate its design concept, details, manufacturing costs, etc. Approach for creating a product prototype is truly flexible: 3D model can be created either from a hand drawing, from a 2D sketch or even from an idea allowing 3D designer to easily work on a product design and refine the model without creating any additional sketches demonstrating product from different views.
2. Precise Measurements
Modern 3D modeling software allows demonstrating the size of a product relative to other known objects. This real scale of products allows potential customers imagine how large or small the product will be when it is finished.
3. All-round View
A 360-degree view of the product model allows viewing the product from all angles, seeing the smallest details of it, and better preparing for production and packaging. Three dimensional view of a product is essential for almost all production stages and is absolutely required for presentation of the product. Interactive 3D presentations allow the users zooming the product in and out, rotate it and view from different angles for better visual expression.
4. Promotion and Marketing
Photo-realistic production-ready 3D models can be easily inserted in any commercial, presentation or advertising real for effective promotion of the product. A growing number of companies has already benefited from three-dimensional content in their marketing campaigns and sales promotions.
5. Eye-catching Animation
Quality animation of a product can come as a bombshell ensuring success to the marketing campaign. It can showcase exactly what the product can do and what the customers will get once the product is ready for use.
3D modeling is the best alternative for automating the manufacturing processes. The data stored in 3D model can be transmitted directly to machinery allowing to automatically start production with pinpoint accuracy.